Attributey is a cloud-based campaign management solution that provides businesses the tools to track online and offline marketing processes through AI algorithms. Users can track whole customer journeys and optimize their marketing budget from the first click all the way up to the conversion. Most attribution tools offer only a final click conversion which doesn't accurately depict the journey the customer took to get to the end goal. With Attributy we look at the big picture, from the first visit to the last, to get a more comprehensive understanding of the efficiency and effectiveness of each marketing channel.