The number of privately owned businesses and the total value of those business assets is substantial, therefore, any work that can be done to improve the likelihood of those owners being able to adopt, implement and successfully exit using the most appropriate strategy should be of genuine interest and concern to all stakeholders. Understanding the key drivers of exit choice and empowering owners and advisers to understand better their options and the key factors that drive exit choice has a significant economic impact. The baby boomer demographic is an international issue, widely sprouted as the “largest transfer of wealth in history.” A large part of that wealth is made up of privately held businesses, and successfully exiting can be a life-changing event for the owner/s. Our hope is that Capitaliz contributes to a far better understanding of exit strategies and their drivers and some of the critical opportunities to improve outcomes for business owners by accelerating business value.