CDK Roadster is the automotive industry’s only complete digital sales platform comes with everything you need to transact not just online, but also in your showroom, creating one seamless, omnichannel experience for all. Roadster’s digital sales platform enables you to provide customers with a modern car-buying experience and evolve your business at your own pace. Whether you’re ready to dive into omnichannel commerce or you just want to dip your toe into digital retailing, we meet you where you are with two flexible solutions. Integrate our platform with your existing systems. Our platform is compatible with dealers’ preferred CRMs, lending solutions, website providers and more.