Dealertrack DMS
4.3
147

Not Claimed

Dealertrack DMS is a cloud-based DMS solution that offers easy-to-learn software, open integrations, and connected processes to help dealers improve efficiency and profitability in the automotive market. It is backed by Cox Automotive.
Developer
Cox Automotive
HQ Location
Atlanta, GA
Number of Employees
8,796
Strengths
  • Efficient

    Streamlines dealership operations

  • Customizable

    Tailored to specific dealership needs

  • Integrated

    Seamlessly integrates with other Dealertrack products

Weaknesses
  • Costly

    Expensive for smaller dealerships

  • Complex

    Steep learning curve for new users

  • Limited

    Not suitable for non-automotive industries

Opportunities
  • Potential to expand into international markets
  • Opportunity to develop new features and functionalities
  • Collaboration with other companies to enhance product offerings
Threats
  • Threat of competition from other DMS providers
  • Changes in regulations affecting the automotive industry
  • Economic downturns affecting dealership sales and revenue

Ask anything of Dealertrack DMS with Workflos AI Assistant

https://www.coxautoinc.com/
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Review Distribution

  • 👍
    High - rated users

    The software offers a true variety of options when it comes to daily operations. The team at Dealertrack is always on top of updates and communication and the system rarely if ever has any issues.There aren't many cons from my standpoint, it provides a tool to help get things done in an efficient manner. The only issue you may run into is when you have people setting up others accounts, they can either give too much or too little to the user in terms of options. I would advise training the HR or whomever you will have set the program up to be very specific to each persons roll in the company, again this is a user issue not the program itself.

  • 🤔
    Average - rated users

    When it is up and running it is useful and would be great, the idea of what it can do is exactly what you would want. If I want to see the service history from the last year I couldn't get all the information I needed. Not sure if this is because we didn't have the software integrated correctly or what.Had problems logging on in the morning when I first got to work. The Vin scanner doesn't always read on the first try, have to scan and scan to get it to read. The mobile application just didn't work fast enough. I often had to go back to my desk to get all the data I needed and by then it was too late to capitalized on the initial interaction with the customer.

  • 👎
    Low - rated users

    Dealertrack is very resourceful and easy to use. The interface is straightforward after training. The Information we can access is crucial for business operations. As a service, this is a quick and easy tool to access inquiries and set up transactions through the DMV. Highly useful.Installing an "agent" on our local devices was a little tricky. It's not too intuitive during the set-up process. But this is unavoidable, and once the agent is set up, it's pretty easy if it is necessary.

Media

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Dealertrack DMS Plan

Dealertrack DMS offers a tiered pricing strategy with three versions, starting at $399/month, with additional features and customization available at higher tiers.
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