Gallup
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Gallup provides analytics and advice to help organizations solve problems by leveraging their 80 years of experience and global reach. They specialize in understanding the attitudes and behaviors of employees, customers, students, and citizens.
Strengths
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Data-driven insights
Gallup provides data-driven insights to help businesses make informed decisions.
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Expertise
Gallup has over 80 years of experience in research and consulting.
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Global reach
Gallup has a presence in over 100 countries, providing a global perspective.
Weaknesses
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Cost
Gallup's services can be expensive, making it less accessible to smaller businesses.
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Limited focus
Gallup's expertise is primarily in employee engagement and customer experience, limiting its scope.
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Complexity
Gallup's research and consulting can be complex and difficult to understand for those without a background in data analysis.
Opportunities
- Gallup can expand its services to include other areas of business consulting, such as marketing or strategy.
- Gallup can form partnerships with other businesses to provide a more comprehensive suite of services.
- Gallup can leverage technology to improve its research and consulting services, such as through the use of AI or machine learning.
Threats
- Gallup faces competition from other research and consulting firms, such as McKinsey or Deloitte.
- A global economic downturn could lead to decreased demand for Gallup's services.
- Increased concerns around data privacy could lead to decreased trust in Gallup's research and consulting services.
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Gallup Plan
Gallup offers tiered pricing for their StrengthsFinder assessment, with options for individual or team use and varying levels of support.
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