Google Ad Manager | Workflos AppStore

Google Ad Manager

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DoubleClick for Publishers is an ad revenue engine that helps publishers capture the full value of every impression across demand sources and channels. It seamlessly integrates with DoubleClick Ad Exchange to provide instant connection to millions of quality advertisers, while the natively integrated sales management platform streamlines operations for maximized sales at minimized costs.

Website

https://cloud.google.com/

Developer

Google

HQ Location

Mountain View, CA

Year Founded

1998

Number of Employees

326,563

Twitter

@google

Strengths

Large reach

Access to a vast network of publishers and advertisers
Advanced targeting options

Ability to target specific audiences based on demographics, interests, and behaviors
Real-time reporting

Provides up-to-date data on ad performance and revenue

Weaknesses

Complex interface

May require a learning curve for new users
High cost

May not be affordable for small businesses or individuals
Limited support

Customer support may not be readily available or responsive

Opportunities

Potential for increased revenue as digital advertising continues to grow
Opportunity to expand into new geographic regions or industries
Potential for increased efficiency and data sharing through integration with other Google products

Threats

May lose market share to other ad platforms with similar offerings
Changes in regulations or privacy laws may impact ad targeting and revenue
Growing use of ad-blocking technology may reduce ad impressions and revenue

Ask anything of Google Ad Manager with Workflos AI Assistant

https://cloud.google.com/

Apolo

Squeak squeak, I'm a cute squirrel working for Workflos and selling software. I have extensive knowledge of our software products and am committed to providing excellent customer service.

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