Google AdMob

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AdMob is a platform that combines technology to provide insights about users, increase in-app purchases, and maximize ad revenue.
HQ Location
Mountain View, CA
Year Founded
Number of Employees
  • Large network

    Access to a large network of advertisers and publishers

  • Integration

    Easy integration with other Google products

  • Analytics

    Robust analytics and reporting capabilities

  • Competition

    Intense competition in the mobile advertising market

  • Privacy concerns

    Privacy concerns related to targeted advertising

  • Revenue sharing

    Revenue sharing model may not be favorable for all publishers

  • Continued growth in mobile usage and advertising
  • Opportunities to expand into new markets and regions
  • Opportunities to innovate and improve targeting and ad formats
  • Increased regulation of targeted advertising and data privacy
  • Growing use of ad-blocking software
  • Changes to mobile platforms and operating systems that may impact ad delivery

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Review Distribution

  • 👍
    High - rated users

    AdMob is one of the largest mobile ad networks in the world, and it has a vast pool of advertisers and publishers. This makes it easier for me to connect with a large number of advertisers and get high-quality ads for their apps. It means that I can target and optimize the capabilities of Google Ads to improve the performance of my mobile app installs. It gives options for a wide range of ad formats, including banner ads, interstitial ads, and rewarded video ads. I can easily maximize my revenue from ads and also create campaigns for my app. AdMob offers ad mediation, which allows showing ads from multiple ad networks in the app. This can help increase fill rates and revenue, as well as provide access to a wider range of ad formats and ad types. Analytics and reporting: AdMob provides developers with detailed analytics and.AdMob is a popular platform, which means there can be high competition for ad space. This can lead to lower ad rates and revenue for some apps. It has strict policies regarding the type of content that can be advertised, and apps that violate these policies may be suspended or banned.


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Google AdMob Plan

Google AdMob offers a free version with limited features and a paid version with advanced features starting at $20 per month.
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