iStock
3.9
88

Not Claimed

iStock is a crowd-sourced stock industry that provides user-generated stock photos, vectors, illustrations, and video clips. They offer a platform for artists to license their content to businesses and individuals worldwide. They are an industry leader and a destination for creative professionals who want to make an impact without spending too much. They offer millions of unique stock images and are part of the Getty Images family of companies.
Developer
Getty Images
HQ Location
Seattle, Washington
Year Founded
1995
Number of Employees
5,959
Strengths
  • Large selection

    iStock offers a vast library of high-quality stock photos, illustrations, and videos.

  • Affordable pricing

    iStock's pricing is competitive and offers flexible options for purchasing credits or subscriptions.

  • Easy to use

    The website and search functionality are user-friendly and intuitive.

Weaknesses
  • Limited exclusivity

    iStock's content is not exclusive, meaning the same images and videos can be found on other stock media platforms.

  • No refunds

    Once credits or subscriptions are purchased, there are no refunds available.

  • Limited customization

    While iStock offers a wide variety of content, there are limited options for customization or editing of the media.

Opportunities
  • iStock could expand its offerings to include more diverse content, such as virtual reality or 360-degree videos.
  • iStock could partner with other platforms, such as social media or website builders, to offer integrated stock media options.
  • iStock could offer exclusive content options for customers willing to pay a premium price.
Threats
  • iStock faces competition from other established stock media platforms, such as Shutterstock or Getty Images.
  • As technology advances, there may be less demand for traditional stock media as more companies opt for custom content or user-generated media.
  • Changes in copyright laws could impact the availability and usage of iStock's content library.

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iStock Plan

iStock offers a tiered pricing strategy with different versions of images at varying prices to cater to different customer needs.
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