P&C brokers and agents need to sell and service their small-midsize business books more efficiently. Layr is the innovative insurance platform that puts everyone on the path to success: brokers, carriers, and small business owners. Base Layr is the all-in-one AMS solution, AI account manager, and insured digital kiosk branded to your brokerage. Keep your small business book in-house without hiring; Base supplements your team, expanding capacity and efficiency. Apex, Layr's full-service solution, is ideal for large books of business that you might otherwise consider outsourcing. When you shift your small business book to Apex, you'll get Layr's service portal and branded insured digital kiosk, plus dedicated licensed customer support and still keep 100% of commissions. Layr is committed to modernizing the insurance broker and digitizing the typically tech-averse, analog insurance industry in order to best serve the undersold small business market.