The Brains has developed an innovative way to generate B2B leads using the latest Marketing Automation tools, LinkedIn Advertising and our own unique approach to B2B content strategy. Currently in use by some of the biggest B2B brands, the Leads on Tap System is a hands free lead generation infrastructure that can take your business to new heights. How it Works: 1.We conduct workshops with our content strategists and B2B psychology experts to figure out a content strategy guaranteed to stand you above your competition. 2.We produce irresistible lead magnets (Ebooks, Whitepapers, Webinars, Case studies, Swipe files etc) and nurturing content (Blogs, Videos, Training materials) designed to delight and wow your prospects. 3. We deliver the lead magnets to your prospects round the clock via LinkedIn Ads and they exchange their contact information to download them 4. Contact details are sent to marketing Automation software (HubSpot, Salesforce, Mailchimp Pro, Active Campaign or Marketo) and separated into persona lists. 5. Each persona is enrolled on an automated email series to further educate them. They are also given a lead score which increases the more they interact with your nurturing content. The higher their lead score the more transactional the emails become. 6.Hot leads come out the other end, ready for your sales team to close The Cost is typically $3000/£2500 per month for 4 months at which point the system is built and can be handed over to your team.