MarketKarma is a leading provider of search engine optimization (SEO) services for enterprise e-commerce, with a platform that makes it easy to enhance visibility at scale by publishing keyword-focused, contextually relevant pages that are algorithmically merchandised with the most appropriate products. Our approach to SEO is tailored specifically for enterprise e-commerce, and includes ongoing analysis and insight, as well as expert consultation on search trends relevant to your industry. Search Marketing (SEO) Automation for Enterprise E-commerce Search algorithms reward rich and targeted content. Taxonomies, templates, and assets in e-commerce platforms tend to be restrictive, inherently unstable, and may not fully differentiate product facets or leverage best practice markup. Escaping these constraints is critical to communicating value to the search engines and ranking effectively. Improve Discoverability At MarketKarma, we believe that the most effective way to improve your e-commerce discoverability is to focus on creating rich and targeted content. Our SaaS platform, MarketReach, helps you do just that by automating the process of creating and publishing contextually relevant pages that are aligned with how customers are searching for your products. Our approach to search engine optimization (SEO) is tailored specifically for enterprise e-commerce. We start with a comprehensive audit of your product catalog and site to identify content gaps and opportunities for improvement. We then create a customized SEO strategy that addresses these deficiencies and helps you compete more effectively in organic search. Natural Language Processing The cornerstone of our SEO strategy is taxonomy expansion through product feature analysis. With MarketReach, you can easily create pages that are rich in relevant content and keyword-focused. Our platform takes care of the hard work, automatically merchandising your pages with the most appropriate products. This approach helps you fill any content gaps in your catalog and improves your visibility online. The results are clear: higher rankings, more traffic, and ultimately — more revenue. Integrated SEO Consulting In addition to publishing, our managed service includes ongoing analysis and insight, as well as expert consultation on search trends relevant to your industry. With MarketKarma, you can be confident that you have a partner who understands the complexities of SEO and can help you achieve the results you need to succeed online. MarketReach MarketReach allows clients to enhance visibility at scale by publishing keyword-focused, contextually relevant pages that are algorithmically merchandised with the most appropriate products. This content is: - Optimized: architected to incorporate all aspects of "best practice" SEO techniques, - Data-rich: leveraging natural language enrichment, structured data, optimized images/video, and other optimized elements, - Performant: optimized "snapshots" (HTML/JS/CSS) are pre-rendered with no external dependencies. Capable of serving significant load with no degradation in performance, - Responsive: meeting the mobile first standard without additional vendor dependencies, - Platform independent: bolt-on solution that insulates rankings from future platform or architecture changes, - Self-sustaining: rule-based, algorithmic merchandising, - Seamlessly integrated: "white glove" integration requiring minimal IT involvement. Compatible with all platforms, yet independent of all platform/technology constraints. If you're looking for an edge in the e-commerce search landscape, MarketKarma can help. Contact us today to learn more about our platform and services.