CRUSH is a SaaS platform that provides sales intelligence and a single source of truth to improve growth strategies and tactics. It allows users to visualize strengths, weaknesses, opportunities, and threats, create key dates and tasks specific to account plan objectives, and keep sales reps on target toward quota. CRUSH also offers a relationship map to identify key stakeholders, reports and dashboards to understand opportunity plans, an account score to measure progress, white space identification for upsell opportunities, SWOT analysis, and team selling visibility. It brings account and opportunity planning into Salesforce to increase revenue, save time, and outmaneuver the competition.