Relative Insight
4.4
55
Relative Insight is a SaaS platform that uses AI-powered text analysis to help brands and agencies generate customer, target audience, and competitor intelligence from words. It delivers an efficient and scalable solution for uncovering actionable insights from survey open-ends, reviews, customer service transcripts, and online conversations. The platform uses a comparative approach to reveal what makes audience groups and brands unique and similar to one another. Insights are being used by leading brands and agencies to inform marketing messaging, product development, customer service strategy, and more.
Strengths
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Data analysis
Provides in-depth analysis of language data
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Competitive analysis
Helps businesses gain insights into their competitors' language usage
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Customizable
Allows users to create their own categories and tags for analysis
Weaknesses
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Limited data sources
Relies on user-provided data sources, which may be limited
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Complexity
May be difficult for non-experts to use and understand
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Cost
May be expensive for small businesses or individuals
Opportunities
- Could expand to include more data sources and languages
- Could form partnerships with other data providers to expand offerings
- Could increase marketing efforts to reach more potential customers
Threats
- May face competition from other data analysis tools
- May face concerns over data privacy and security
- May be impacted by economic downturns that reduce demand for data analysis tools
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https://relativeinsight.com
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Relative Insight Plan
Relative Insight offers a range of plans starting at $500/month with varying features such as language support and data storage.
Software-as-a-Service
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Access for an unlimited number of users to intelligent text analysis for survey open-ends, social listening conversations, customer service transcripts and reviews. Pricing is based on the number of connected data sources.
AI-powered topic, phrase, word, emotion and grammar tagging
Exportable charts & visualizations
Direct data source integrations
Custom themes
Managed Service
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Connect your data sources and let us do the rest. Managed service is designed for resource-limited teams looking to outsource the analysis of qualitative text data from survey open-ends, social listening conversations, customer service transcripts and reviews. Pricing is based on the number of projects delivered.
Analysis performed for you by our team of expert analysts
AI-powered topic, phrase, word, emotion and grammar tagging
Exportable charts & visualizations
Direct data source integrations
Custom themes
SSO Free Forever
Manage Google Drive, Mailchimp, Dropbox Business, Microsoft PowerPoint, QuickBooks Desktop Enterprise, Canva, Zoho One, DocuSign, Salesforce Sales Cloud Suite, Adobe Photoshop with SSO
