ServeSmart is a cloud-based customer relationship management (CRM) solution specializing in customer engagement. It helps users to record customer history and information and track employee performance based on customer feedback. ServeSmart has a "core" version targeted to small and midsize businesses, as well as an enterprise version serving large businesses with multiple outlets and franchises. The enterprise edition offers expanded customization options. It also allows users to launch marketing campaigns and requires training for full deployment. Both the core and enterprise versions include brandable interfaces. Users can create questionnaires in multiple languages. Questionnaires can include multiple types of questions, such as multiple choice, open-ended...