Sitefinity is a content management system (CMS) designed to help businesses in energy, higher education and financial services industries create personalized online experiences to engage with visitors across multiple websites and channels. Professionals can localize content and digital assets in various languages and utilize A/B testing capabilities to assess hypotheses or assumptions based on organizational goals. Hosted on Microsoft Azure, Sitefinity enables digital agencies and IT teams to deliver content across devices and secure customer data in compliance with several regulatory standards. Marketers can segment audiences, gain insights into key metrics or goals through reports and develop custom content to interact with visitors based on demographics and online ...