Smadex
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Smadex is a mobile-first DSP that offers programmatic technology for advertisers to acquire high-quality customers and reach their target audience using engaging ad formats in brand-safe environments. It provides a complete solution for agencies, brands, and app marketers looking for a trusted and credible mobile advertising platform. Smadex is part of Entravision Communications Corporation.
Developer
SMADEX
Strengths
  • Targeted Advertising

    Ability to target specific audiences for advertising purposes

  • Real-Time Bidding

    Ability to bid on ad inventory in real-time

  • Data Analytics

    Robust data analytics capabilities for measuring ad performance

Weaknesses
  • Limited Reach

    May not have access to all desired ad inventory

  • Complex Interface

    Interface may be difficult to navigate for some users

  • High Cost

    Cost may be prohibitive for some users

Opportunities
  • Opportunity to expand into new geographic or industry markets
  • Opportunity to form partnerships with other companies in the advertising industry
  • Opportunity to develop and release new features to stay competitive
Threats
  • Competition from other companies in the advertising industry
  • Potential for increased regulation of the advertising industry
  • Growing trend of ad-blocking software may reduce effectiveness of advertising

Ask anything of Smadex with Workflos AI Assistant

http://www.smadex.com
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Smadex Plan

Smadex offers a performance-based pricing model for its programmatic advertising platform, with a focus on transparency and optimization.
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