Yieldlab
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Yieldlab YRD is a programmatic advertising platform that combines all advertising channels for efficient marketing of inventory. It is the result of Yieldlab's experience in yield management and programmatic advertising technologies.
Developer
Yieldlab
Number of Employees
31
Strengths
  • Advanced targeting capabilities

    Allows for precise audience targeting

  • Real-time bidding

    Enables efficient and effective ad buying

  • Customizable reporting

    Provides detailed insights and analytics

Weaknesses
  • Limited reach

    May not have access to all desired ad inventory

  • Complex interface

    May require significant training to use effectively

  • High cost

    May not be affordable for all businesses

Opportunities
  • Can increase revenue and market share
  • Can enhance functionality and user experience
  • Can increase access to ad inventory
Threats
  • May lose market share to other companies
  • May impact the effectiveness of the platform
  • May result in decreased ad spending

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http://www.yieldlab.com
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Yieldlab Plan

Yieldlab's pricing strategy is based on a dynamic CPM model that adjusts prices based on real-time bidding and version features.
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