Zappi is a SaaS platform that provides agile consumer insight technologies for creators. It offers actionable, quick, and smart insights to amplify creative effectiveness and shape winning innovation. The platform empowers creators with the agility and data they need to make better decisions about the ads and innovation they take to market. Zappi's technology lets users see their product innovations and advertising ideas through their consumers' eyes, allowing them to iterate, optimize, validate, and learn, increasing their chances of in-market success. The company has worked with some of the biggest brands in the world and has been recognized as one of the hottest Martech companies in 2022 by Business Insider and the Best Place to Work by Quirk's Media for its engaging and inclusive workplace culture.