Zinc is a cloud-based solution that enables field employees to communicate through text messages, audio clips, and voice or video calling. It allows business leaders to send targeted broadcast messages to specific employee groups based on departments, locations, and skills. Zinc also offers hotline groups, role-based access permissions, multi-factor authentication, and custom data storage for user and data security. Teams can create message groups for specific work orders, product installations, accounts, or tasks. Managers and leaders can gain insights into data usage and communication performance.