AppsFlyer
4.3
603

Not Claimed

AppsFlyer provides measurement, analytics, fraud protection, and engagement technologies to help brands make good choices for their business and customers while increasing customer privacy. They empower creators and technology partners to create better customer relationships.
Developer
AppsFlyer
Category
Analytics、Development
Suitable for enterprise
SMEs、Agencies、Enterprises
HQ Location
San Francisco, CA
Year Founded
2011
Number of Employees
1,671
Twitter
Strengths
  • Accurate tracking

    Provides accurate tracking of mobile app installs and in-app events

  • Real-time data

    Offers real-time data and analytics for mobile app performance

  • Integrations

    Integrates with a wide range of mobile ad networks and marketing platforms

Weaknesses
  • Pricing

    Pricing can be expensive for small businesses or startups

  • Complexity

    Can be complex to set up and use for those without technical expertise

  • Limited features

    Some features are only available in higher-priced plans

Opportunities
  • The mobile app market is growing, providing opportunities for AppsFlyer to expand its customer base
  • AppsFlyer can continue to add new features and integrations to stay competitive
  • Partnering with other companies in the mobile app industry can help AppsFlyer reach new customers
Threats
  • There are many other mobile app tracking and analytics providers in the market
  • Concerns over data privacy and security could impact customer trust and adoption
  • Changes to mobile app platforms or ad networks could impact AppsFlyer's ability to track and analyze data

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https://www.appsflyer.com
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Media

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AppsFlyer Plan

AppsFlyer offers a flexible pricing model based on the number of attributed installs and features, with a free version and custom enterprise plans available.
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