Verfacto is a machine-learning tool that unifies customer data from scattered sources, blends it with behavioural data, and turns into insights that help e-commerce businesses to approach the right audience with the right message, adjust acquisition channels according to customers lifetime value, upsell and cross-sell effectively, make discounts only if they have a positive effect, and more.
Highly accurate results
Ease of use
Ability to customize reports
Integration options are limited
No mobile app
No mobile app available
- Opportunity to expand to new markets
- Opportunity to add new features
- Opportunity to form partnerships with other companies
- Competition from other similar products
- Potential impact of data privacy regulations
- Potential impact of economic downturn on sales
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Verfacto offers a tiered pricing strategy with three versions, ranging from $49 to $199 per month, with increasing features.