Athena Search is developed by Syncit Group, a software development company from Southeast Europe that specializes in end-to-end eCommerce solutions. Syncit Group is a Magento Business Solution Partner and an Adobe Solution Partner. Athena Search is an enterprise platform for boosting sales and conversions. It is self-improving over time thanks to Machine Learning and an AI-powered engine. With this advanced SaaS solution, merchants can offer customized and personalized shopping experience to their customers. Thanks to in-depth reporting, customizable autocomplete, and rich merchandising, shop owners can navigate their sales strategy, raise brand awareness, create personalized product promotions, and increase conversions and profit. Athena Search is built to help online shops achieve their full potential. Through open API calls, it can be integrated with every single eCommerce platform on the market. It is user-friendly, with a separate Dashboard that enables its user complete, effortless control and customization.