TestSmart is an AI & advanced analytics-powered next-gen platform based on 'test and learn' methodology, that helps you create, measure & monitor tests, and drive margin gains. Our automated testing platform is backed by robust analytics to help organizations run seamless experiments. It enables correct identification of test and control groups of locations and products and also allows the quick testing of promotions, planograms and marketing campaigns. Easy to use guided workflows help users create tests within minutes, and rapidly analyze results to make better informed decisions. Key features of TestSmart are: - Ease of use with intuitive workflows - High ROI – best price point in the market - Quick deployment and configuration - Single source of truth - Test library and assisted test creation - Robust test and control matching - Deep-dive and root cause analysis - Configurable – customized templates, product groups, store groups, and metrics