Acquia Marketing Cloud
3.8
80

Not Claimed

Acquia Marketing Cloud is a platform that integrates with third-party systems and allows for easy configuration of business criteria. It supports all teams who need access to customer data and can be used across domains, brands, geographies, and websites. It increases marketing agility and inter-departmental efficiencies while future-proofing the business.
Developer
Acquia
Category
Marketing
HQ Location
Boston, MA
Year Founded
2007
Number of Employees
1,090
Twitter
Strengths
  • Personalization

    Ability to personalize content and campaigns

  • Integration

    Seamless integration with Drupal CMS

  • Analytics

    Robust analytics and reporting capabilities

Weaknesses
  • Pricing

    Relatively high pricing compared to competitors

  • Ease of Use

    Steep learning curve for non-technical users

  • Limited Features

    Limited features compared to other marketing automation platforms

Opportunities
  • Opportunity to expand into other CMS platforms
  • Opportunity to form partnerships with other marketing technology providers
  • Opportunity to expand into international markets
Threats
  • Intense competition from other marketing automation platforms
  • Increasing regulations around data privacy and security
  • Potential impact of economic downturn on marketing budgets

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Acquia Marketing Cloud Plan

Acquia Marketing Cloud offers a tiered pricing model based on the number of contacts, starting at $2,000/month for the Basic version.
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