BrandBacker
3.7
3

Not Claimed

BrandBacker is a blogger, vlogger, and influencer network that connects brands with over 10,000 bloggers and influencers seeking exposure on blogs and social media.
Developer
BrandBacker
Category
Marketing
HQ Location
Brooklyn, NY
Year Founded
2012
Number of Employees
7
Strengths
  • Influencer network

    Access to a large network of influencers for brand promotion

  • Analytics

    Provides detailed analytics on influencer campaigns

  • Customization

    Allows for customization of influencer campaigns to fit brand needs

Weaknesses
  • Pricing

    Can be expensive for smaller businesses

  • Limited features

    Lacks some advanced features compared to other influencer marketing platforms

  • Limited influencer reach

    May not have access to certain niche influencers

Opportunities
  • Opportunity to expand influencer network and reach
  • Potential to add new features to stay competitive
  • Opportunity to form partnerships with other marketing platforms
Threats
  • Competition from other influencer marketing platforms
  • Changes in influencer marketing trends could impact the platform's effectiveness
  • Negative experiences with influencers could harm the platform's reputation

Ask anything of BrandBacker with Workflos AI Assistant

http://www.brandbacker.com
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Review Distribution

  • 👍
    High - rated users

    Customers love that BrandBacker partners them with businesses that need exposure to their readers, making it a great platform for both parties.

  • 🤔
    Average - rated users

    Customers appreciate the opportunity to work with businesses through BrandBacker, but wish there was a more diverse range of products to blog about.

  • 👎
    Low - rated users

    Customers have had negative experiences with BrandBacker, citing issues with communication, payment, and unfulfilled promises.

BrandBacker Plan

BrandBacker offers three pricing plans starting at $99/month with varying features such as influencer search, campaign management, and reporting.
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