Automated email campaigns
Advanced segmentation options
Integration with various platforms
Pricing can be expensive for small businesses
User interface can be confusing for beginners
Limited features compared to other email marketing tools
- Opportunity to expand into new markets
- Opportunity to add new features and improve existing ones
- Opportunity to form partnerships with other SaaS companies
- Competition from other email marketing tools
- Changes in email marketing regulations could impact business
- Changes in economic conditions could impact business
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High - rated users
ExpertSender is a complete platform that allows scheduling campaigns and has the possibility to have a small CRM inside it. The KPIs and metrics are easy to understand and really valuable. Also, you can work and manage the IPs of your campaigns directly in the platform. Integration with API is easy.It is not possible to export the models segments. It is not possible to use opt-out lists, blacklists, and exclusion lists in the segment. It is checked only when you send. So if you do a segment, you don't know how many emails you will have in these lists when you send the campaigns (only if you create a list and manually insert these emails in this lists).
Average - rated users
ExpertSender has become a great ally for sending messages through its distribution lists for both email and text messages. It also allows performing segmentation in a fairly simple way, which allows reaching the target audience from the beginning. Their reports are quite complete and useful when making any decision that impacts the future of the company.Operation in the mobile application can be slow on low-speed internet connections, so it should be optimized so that performance remains constant despite any variation.
Low - rated users
ExpertSender allows sending personalized messages and emails to customers, and that kind of automation always works for better conversion. They have an excellent support team that is always happy to help understand this tool better. Implementation is relatively easy.ExpertSender doesn't have any significant issues. You have to spend some time learning how to work with this tool, and after that, all works well.