Herdify is a SaaS platform that helps marketers increase sales by amplifying the power of offline word-of-mouth and herd behaviour. Powered by AI, Herdify targets offline word-of-mouth influence to amplify sales. Humans are innately herd animals and follow those around us - 95% of us trust recommendations from friends and family over advertising. By detecting where those offline conversations are happening, Herdify can amplify that herd behaviour to drive more sales for a business. To do this, marketers connect their sales data to the Herdify portal. The data is analysed and the platform then delivers monthly insights and audience targeting for ad channels.