Iconosquare
4.3
261

Not Claimed

Iconosquare is a social media analytics and management platform that helps businesses and agencies manage and report their performance on various social media accounts. It offers in-depth analytics, quick and easy reporting, competitor and industry tracking, a powerful scheduler, and multi-profile management. It also provides free tools for social media managers.
Developer
Tripnity
Category
Marketing
Suitable for enterprise
Freelance、Startups、SMEs、Agencies、Enterprises
HQ Location
Limoges, France
Year Founded
2011
Number of Employees
28
Strengths
  • Analytics

    Provides in-depth analytics for Instagram accounts

  • Competitor Analysis

    Allows users to track and analyze competitors' Instagram accounts

  • Scheduling

    Enables users to schedule Instagram posts in advance

Weaknesses
  • Limited Social Media Platforms

    Only supports Instagram and Facebook

  • Expensive

    Pricing may be too high for small businesses or individuals

  • No Direct Posting

    Users cannot directly post to Instagram through the platform

Opportunities
  • Can expand to support other social media platforms
  • Can form partnerships with other social media management tools
  • Can add new features such as direct posting or support for more social media platforms
Threats
  • Competitors may offer similar or better features at a lower price
  • Changes in Instagram or Facebook algorithms may affect the accuracy of analytics
  • Increased concerns over user privacy may affect the usage of social media management tools

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Review Distribution

  • 👍
    High - rated users

    Iconosquare's analytics and reporting functionality is on point, with an excellent UI and all the important metrics you need. They were one of the first to add support for TikTok analytics. Iconosquare has expanded its feature-set to be even more useful, such as post scheduling. They made installing the reminder app one of the first parts of the scheduling process.It would be nice to see their conversations feature support more social networks such as Twitter. It would also be nice to see LinkedIn supported for PDF and XLS reports.

  • 🤔
    Average - rated users

    Lots of great features and makes it easy to understand your progress and metrics when it comes to social media.The pricing would be my only complaint. There are tools online that can provide similar features for lower prices than the plans that are offered now.

  • 👎
    Low - rated users

    Permet facilement de programmer les posts sur les réseaux sociaux de mon entreprise et un seul clic, notamment grâce à leur fonction très pratiue de CrossPost ! Le SAV est également très réactif ce qui est un gros plus !.Possédant plusieurs comptes Instagram, il est dommage de ne pas pouvoir lier Instagram sans passer par un compte Facebook Business (qui lui n'accepte qu'un compte). Mais le soucis semble provenir de Meta...

Media

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Iconosquare Plan

Iconosquare offers three pricing plans starting at $29/month, with features such as analytics, scheduling, and community management.
Pro $ 49 Per Month
For Small Businesses and Professional Marketers 3 Social Profiles 2 Team Members Track 1 Competitor Track 1 Hashtag In-depth Analytics & Insights Scheduler incl. automatic posting ability Conversations Management Industry Benchmarks XLS Reports Media Library Saved Captions / Hashtag lists
Advanced $ 79 Per Month
For Marketing Teams 5 Social Profiles Unlimited Team Members Track 5 Competitors Track 5 Hashtags In-depth Analytics & Insights Scheduler incl. automatic posting ability Conversations Management Industry Benchmarks XLS Reports PDF Reports Promoted Posts Analytics Custom Dashboard Tags and mentions Media Library Saved captions / Hashtags lists Post approval & collaboration
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