Infegy Atlas
4.4
160

Not Claimed

Infegy Atlas is a SaaS platform that helps brands, agencies, and researchers understand consumers better and faster by analyzing social data. It offers unique features such as access to 10+ years of social data, psychographic-based audience segments, and automatic identification of emotions, themes, and events.
Developer
Infegy
Category
Marketing
HQ Location
Kansas City, MO
Year Founded
2006
Number of Employees
33
Twitter
Strengths
  • Real-time data analysis

    Provides real-time analysis of social media data

  • Customizable dashboards

    Allows users to create customized dashboards for data visualization

  • Competitive analysis

    Enables users to compare their brand's performance with competitors

Weaknesses
  • Limited data sources

    Only collects data from social media platforms and news sites

  • Expensive pricing

    Pricing may be too high for small businesses or individuals

  • Steep learning curve

    May take time for users to learn how to use the platform effectively

Opportunities
  • Could expand to collect data from other sources such as blogs or forums
  • Could integrate with other marketing or analytics tools for a more comprehensive solution
  • Could expand to offer services in other countries or languages
Threats
  • New companies could enter the market with similar or better offerings
  • Changes in social media algorithms could affect the accuracy or relevance of data collected
  • Increased concerns over data privacy could lead to decreased usage or trust in the platform

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Media

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Infegy Atlas Plan

Infegy Atlas offers three pricing plans: Basic ($500/month), Pro ($1,000/month), and Enterprise (custom pricing) with varying features.
Starter $ $ 2 Seats
13 Months of Historical Data Unlimited Searches and Mentions 3 Custom Audience Segments Custom Dictionaries In-App Visual Exports Customized Onboarding Unlimited Support
PRO $ $$ 4 seats
All Starter Capabilities 5 Years Historical Data Unlimited Custom Audience Segments 1,000 API Calls Canvas Real-Time Dashboards Custom Data Processing (Text Analytics) Query Optimization Services Data Export Quarterly Support Q&A
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