Mapp Cloud
3.8
66

Not Claimed

Mapp Cloud is a customer experience platform that provides marketers with real-time insights and one-to-one personalization capabilities. Its key features include a customer data platform, AI-generated customer insights, cross-channel execution, and direct connectivity with various data sources. Mapp Cloud aims to improve customer experience and create loyal customer relationships through personalized messaging and seamless customer experiences. It is used by over 700 companies worldwide, including PepsiCo and Vivienne Westwood.
Developer
Mapp Digital
Category
Marketing
HQ Location
San Diego, CA
Year Founded
2016
Number of Employees
425
Strengths
  • Intuitive UI

    Easy to use interface for non-technical users

  • Advanced analytics

    Provides detailed insights and reporting

  • Omnichannel capabilities

    Supports multiple channels for customer engagement

Weaknesses
  • Limited integrations

    May not integrate with all necessary third-party tools

  • Pricing

    May be expensive for small businesses

  • Learning curve

    May require some training to fully utilize all features

Opportunities
  • Could add more integrations to appeal to wider audience
  • Could expand to more countries and languages
  • Could add more advanced AI features for automation and personalization
Threats
  • May face competition from other marketing automation tools
  • May face challenges with compliance to data privacy laws
  • May see decreased demand during economic downturns

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Review Distribution

  • 🤔
    Average - rated users

    Mapp allows you to connect, visualize, filter data and use that data to create audiences and marketing campaigns, all within one single platform. It's a great tool to do that if you don't have database management staff in your company, and even if you have, you can use its advanced API to automate some of the more tedious tasks.The email marketing/HTML creator has some bugs and won't interpret code correctly sometimes. The templates not usually work in a responsive manner, so sometimes you have to manually tweak it so it works on every type of screen and email provider.

Media

Mapp Cloud aec7ed34-80cb-4648-80dc-a76d0ee61759.png Mapp Cloud 4dcb6b49-7e3c-402d-b79c-98cc2b97cbe2.png Mapp Cloud fb1f6953-cd70-4527-9410-2811bb07a3d6.png Mapp Cloud 1a7f26af-d951-482b-b8c6-b97827ac4a92.png Mapp Cloud cc8297d9-f170-4004-a794-8f109fea00c3.png

Mapp Cloud Plan

Mapp Cloud offers a tiered pricing model with three versions, starting at $1,000/month, each with increasing features and capabilities.
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