OWOX BI
4.8
287
OWOX BI is a digital analytics platform that simplifies data management and reporting by collecting data from 135+ marketing sources, blending it with first-party data, and providing automated data transfers, preparation, and reporting. It offers reports of any complexity based on complete data, allowing users to compare the effectiveness of marketing channels and user cohorts and make timely decisions.
Strengths
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Data integration
OWOX BI can integrate data from various sources, making it easier to analyze and visualize.
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Customizable dashboards
Users can create custom dashboards to track specific metrics and KPIs.
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Automated reporting
OWOX BI can automate report generation, saving time and reducing errors.
Weaknesses
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Complex setup
Setting up OWOX BI can be difficult and time-consuming.
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Limited data visualization options
The data visualization options in OWOX BI are limited compared to other BI tools.
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Expensive
OWOX BI is relatively expensive compared to other BI tools.
Opportunities
- As more businesses recognize the value of data-driven decision making, the demand for BI tools like OWOX BI is likely to increase.
- OWOX BI could expand into new markets to increase its customer base.
- OWOX BI could form partnerships with other SaaS providers to offer integrated solutions.
Threats
- OWOX BI faces competition from other BI tools with similar features and pricing.
- As data privacy concerns continue to grow, businesses may be hesitant to use BI tools that collect and analyze their data.
- During economic downturns, businesses may cut back on spending, including on BI tools like OWOX BI.
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http://www.owox.com
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Review Distribution
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👍
High - rated users
OWOX BI does all the data collection and processing without constant control.No cons mentioned. Great tool, team, and results.
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OWOX BI Plan
OWOX BI offers a flexible pricing model based on the number of users and data sources, with a free version and paid plans starting at $55/month.
Starter
115
Ideal for marketing professionals and analysts who require analytics-ready data on a daily basis, with no-code data extraction from advertising services and loading into Google BigQuery or Google Analytics 4.
Select from 12 data sources
1 pipeline
1 seat
Automated daily data refreshes
7-day data actualization
Basic support
Data Monitoring
Connect Google Sheets
Add up to 8 more pipelines for $40 per month each
Growth
565
Perfect for marketing and analyst teams seeking enhanced functionality to manage multiple integrations, unlimited data blending flexibility, and accurate acquisition campaign tracking.
Select from 14 data sources
10 pipelines
5 seats
Automated daily data refreshes
21-day data actualization
Basic support
Cookie-less privacy complaint tracker
Merge data from different sources with easy-to use transformations
Real-time user behavior data streaming
Historical data import
Visualize data in Google Sheets or Looker Studio
18 pre-built customizable Looker Studio templates
Add up to 50 pipelines
Professional
965
Designed for marketing leaders and advertising professionals who need to keep campaign performance under control with custom reports and incremental value analysis for each paid click.
Select from 33 data sources
10 pipelines
Unlimited seats
Automated daily data refreshes
21-day data actualization
Business support
Smart marketing dashboard tailored to your business model
Custom attributions modeling
Visualize data in Tableau, Qlik and Power BI
Data region choice (US, EU, Other)
Data advisory program
Add unlimited pipelines
Enterprise plan
1
Everything in Professional plus: done-for-you data modeling, unique reports, industry leading support, and enterprise-level features often required for large organisations.
Select from 150+ data sources
Custom data modeling
Advanced transformations done for you
Dedicated Customer Success Manager
Premium Support
Enterprise SLA