Allows users to visually plan and schedule Instagram posts
Provides detailed analytics on Instagram engagement and follower growth
Enables team collaboration and approval workflows for Instagram content
Only supports Instagram, not other social media platforms
Pricing can be expensive for larger teams or businesses
Lacks some advanced features such as hashtag analytics and competitor tracking
- Opportunity to expand to other social media platforms
- Potential to add new features such as hashtag analytics and competitor tracking
- Opportunity to form partnerships with other social media management tools
- Competition from other social media management tools such as Hootsuite and Buffer
- Changes to the Instagram algorithm could impact the effectiveness of Planoly's scheduling and analytics
- Potential for users to switch to other social media management tools or in-house solutions
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High - rated users
Planoly is a great tool for visually planning social media content. The app simulates Instagram, making it easy to see branding in one glance. The integrated calendar allows for easy switching of posting days.Dragging posts can be sensitive and require multiple attempts. Only the 18 most recent posts are visible, which may be inconvenient for some.
Average - rated users
Planoly has a minimal aesthetic with grid and calendar views. Reports can be exported to share with clients.No direct collaboration with clients, limited platform connections, Instagram-focused, and limited customer support in emergencies.
Low - rated users
Planoly helps with visually planning social media content and has improved social media presence.The paid plan may be too expensive for small businesses.