Popular Pays
4.3
220
Popular Pays is a SaaS advertising solution that uses a network of over 85,000 creators to produce content on any channel, a powerful platform to streamline and scale work, and a team of creative strategists and client service professionals to guide strategy. Work ranges from activating influencers for brand awareness to testing new platforms for growth.
Strengths
-
User-friendly interface
Easy to use for both brands and influencers
-
Large influencer network
Access to a wide range of influencers across various social media platforms
-
Detailed analytics
In-depth reporting and analysis of campaign performance
Weaknesses
-
Limited platform integrations
Only integrates with a few social media platforms
-
High pricing
Relatively expensive compared to other influencer marketing platforms
-
Limited customization options
Limited ability to customize campaigns and content
Opportunities
- Opportunity to expand into new regions and countries
- Potential to integrate with more social media platforms to increase reach
- Opportunity to offer more customization options to brands and influencers
Threats
- Increasing competition from other platforms offering similar services
- Changes in social media algorithms could impact the effectiveness of influencer marketing
- Negative publicity or scandals involving influencers could damage the reputation of the platform
Ask anything of Popular Pays with Workflos AI Assistant
http://popularpays.com/
Apolo
Squeak squeak, I'm a cute squirrel working for Workflos and selling software.
I have extensive knowledge of our software products and am committed to
providing excellent customer service.
What are the pros and cons of the current application?
How are users evaluating the current application?
How secure is the current application?
Sign up for free
Popular Pays Plan
Popular Pays offers a subscription-based pricing model with tiered plans based on the number of users and features.
Lite Subscription
Contact Sales
The most lightweight way to connect & collaborate with influencers and creators
Search Tool: discover & vet influencers & creators
Relationship Management Features: build brand ambassador lists & easily onboard off-platform influencers or creators
Threads: chat & collaborate with influencers & creators 1:1
Core Subscription
Contact Sales
Robust suite of tools to streamline the work of partnering with creators and influencers at scale
Search Tool: discover & vet influencers & creators
Relationship Management Features: build brand ambassador lists & easily onboard off-platform influencers or creators
Threads: chat & collaborate with influencers & creators 1:1
Campaigns: collaborate at scale with influencers & creators, from an automated brief builder all the way through to first-party performance data
Content Library: store all of your content across your campaigns in a single, searchable location - integrated with Google Vision
Brand Hub: first-party data to evaluate and optimize your influencer & content programs
Single Buy
Contact Sales
Activate a single campaign to execute your influencer or content strategy
Campaigns: collaborate at scale with influencers & creators, from an automated brief builder all the way through to first-party performance data
SSO Free Forever
Manage Google Analytics, Intuit Mailchimp, ActiveCampaign for Marketing, HubSpot Marketing Hub, Hootsuite, Sendinblue, Birdeye, Semrush, OptiSigns, Cvent with SSO
