Supermetrics
4.3
685

Not Claimed

Supermetrics is a SaaS platform that helps businesses aggregate data from various sales and marketing platforms into their preferred reporting, analytics, and storage platform. It eliminates manual copy/paste, saves time and cost, and enables data-backed decisions for improved marketing performance. It is used by over 700k marketers in 120 countries and reports 15% of all global advertising spend.
Developer
Supermetrics
Category
Marketing
HQ Location
Helsinki, Uusimaa
Year Founded
2013
Number of Employees
341
Strengths
  • Integration

    Integrates with multiple data sources

  • Automation

    Automates data reporting and analysis

  • Customization

    Allows for customization of reports and dashboards

Weaknesses
  • Pricing

    Pricing can be expensive for small businesses

  • Learning Curve

    May require some time to learn how to use the tool effectively

  • Limited Features

    Some features may be limited compared to other data reporting tools

Opportunities
  • Opportunity to expand to new data sources and markets
  • Opportunity to form partnerships with other SaaS companies
  • Opportunity to add new features and functionality to the tool
Threats
  • Competition from other data reporting tools
  • Increased scrutiny on data privacy and security
  • Potential impact of economic downturn on customer spending

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Review Distribution

  • 👍
    High - rated users

    No information provided for high-rated segment.

  • 🤔
    Average - rated users

    Supermetrics is a useful tool for blending data from different sources into a Data Studio dashboard. However, the messy data and inefficient setup can make it difficult to use, especially for team members without a background in data. The pricing may not be justified due to the overall 'hacked together' feeling of the tool. Social media tracking is incomplete and customer support can be slow to respond and unhelpful when it comes to canceling the service.

  • 👎
    Low - rated users

    No information provided for low-rated segment.

Media

Supermetrics 806350ee-ca6c-46c0-aa2b-27d59b5fda11.png Supermetrics bcd3c706-c1d3-478b-8ac6-d0ad6430b1ef.png Supermetrics 78ace21a-5a4b-4437-8ea8-ce18338b6f68.png

Supermetrics Plan

Supermetrics offers a range of plans starting at $39/month with varying features such as data sources, data refresh rates, and user seats.
Supermetrics for Data Studio $ 39 1 user Per Month
Create interactive cross-channel reports in Google Data Studio by bringing in data from Facebook, HubSpot, Instagram, and more. Starting at 1 user Starting at 1 data source Flexibly add data sources as you go
Supermetrics for Google Sheets $ 99 1 user Per Month
The easiest way to move your marketing data into Google Sheets Starting at 1 user 10 sources, up to 74 Daily, Weekly or Monthly refresh Scheduled emails supported
Enterprise plans $ Contact Us Per Year
For larger deployments & data warehousing or data lake connections, contact us! Google BigQuery, Google Cloud Storage, Amazon S3 & Azure Synapse supported
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