Upland Kapost
3.9
42

Not Claimed

Kapost is a B2B Marketing Operating System that helps marketers manage the marketing function in the digital age by aligning teams, tools, and channels to execute, distribute, and analyze content and campaigns across the buyer's journey.
Developer
Upland Software
Category
Marketing
HQ Location
Austin, TX
Year Founded
2010
Number of Employees
1,016
Strengths
  • Content creation

    Robust content creation tools

  • Workflow automation

    Automated workflows for content creation and distribution

  • Analytics

    In-depth analytics and reporting capabilities

Weaknesses
  • Integration

    Limited integration with other marketing tools

  • Pricing

    Relatively high pricing compared to competitors

  • Ease of use

    Steep learning curve for new users

Opportunities
  • Opportunity to expand into new markets and industries
  • Potential for strategic partnerships with other marketing tools
  • Opportunity to innovate and stay ahead of competitors
Threats
  • Intense competition from established players and new entrants
  • Potential for market saturation in the content marketing space
  • Potential impact of economic downturn on marketing budgets

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Upland Kapost Plan

Upland Kapost offers three pricing tiers with increasing features and capabilities, starting at $1,000 per month.
Kapost Marketing Operating System $ 3 per month
Kapost Workflow Kapost Calendar Kapost Initiatives Kapost Ideas Kapost Personas Kapost Dashboard Kapost Insights
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