Vuelio Media and PR
3.9
12

Not Claimed

Vuelio provides monitoring, insight, engagement, and evaluation tools for politics, editorial, and social media in one place. They help organizations determine who and what is most influential to their audience and brand, and provide influencers with timely and relevant content. Their technology is used by over 3,500 organizations worldwide, and they are part of the Access Intelligence Group.
Developer
Vuelio
Category
Marketing
HQ Location
London, UK
Year Founded
1995
Number of Employees
103
Twitter
Strengths
  • Comprehensive media database

    Access to a vast database of media contacts and outlets

  • Customizable media lists

    Ability to create and save targeted media lists for specific campaigns

  • Integrated media monitoring

    Real-time monitoring of media coverage and social media mentions

Weaknesses
  • Limited international coverage

    Focused primarily on UK media outlets and contacts

  • Expensive pricing

    Higher pricing compared to some competitors in the market

  • Steep learning curve

    May require some training and time to fully utilize all features

Opportunities
  • Potential to expand coverage and contacts beyond the UK
  • Opportunity to integrate with other PR tools for a more comprehensive solution
  • Opportunity to enhance social media monitoring and analytics capabilities
Threats
  • Potential for new entrants to disrupt the market with innovative solutions
  • Changes in media consumption habits and preferences may impact the relevance of traditional PR tools
  • Increased scrutiny and regulations around data privacy may impact the collection and use of media contact information

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http://www.vuelio.com
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Vuelio Media and PR Plan

Vuelio Media and PR offers three pricing plans starting at £195/month, with varying features such as media monitoring and influencer identification.
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